PLM mining enterprise "intelligent manufacturing" ability
innovation is a hot keyword at present, but it should not become an empty mantra. How to turn innovation into business value? How to realize the return of innovation
commercial products in the information age are no longer a single product. A product embodies the value of sustainable innovation in the whole life cycle management from market research and concept formation stage to design, production, sales and service. At this level, the role of PLM (product life cycle management) is highlighted
plm and innovation
ga requires an experimental machine with accuracy of 0.5 level for scientific research and material analysis; In fact, the technical difference between the 0.5 and 1-level precision experimental machines is not obvious. Dr. Marc Halpern, director of the Market Research Department of rtner, said: "to list the relevant elements of innovation, first, there should be" industry 4.0 "to describe the future of the manufacturing industry, and finally get a fundamental concept through the collision of ideas. Second, we should realize that the world is changing and is not always conformist, such as companies like Toyota, They have been using the existing design to innovate on a fixed platform. On the same platform, they design different models. If the market changes and a certain model fails, they can move forward in the original pace and adapt to the new situation. "
facts have proved that grasping the main line of the whole product life cycle is the key to the success of enterprises. Toyota has shown a very successful practice for the manufacturing industry, giving full play to different innovations on the same platform, which not only adapts to the changes of the market, but also saves costs despite the rising price of raw materials. The potential of this new innovative thinking of enterprises is that it will not deform with the passage of time, and will be tapped out with the help of PLM
in the magic quadrant of product life cycle, PLM manufacturers such as DS, IBM, HP, Oracle, EMC, CA, sap, etc. are providing increasingly perfect PLM tools and solutions for enterprises
so how can PLM help enterprises solve the challenges they face? Bernard Charles, global president and CEO of Dassault SYSTEMES, replied: "When developing and designing products, the links of PLM design process in each step, as well as the docking of parts and components, customer feedback, etc., have been integrated into a network. These connections are through PLM. PLM can help people who produce parts and components face the challenges they face well. In this way, they can meet the needs of customers, respond to customer needs, and use many PLM tools, Obtain market information and respond accordingly. If we want to develop new aircraft, we can develop new models in a very short time, such as six years. With these tools, talents from different departments can share information. "
in fact, PLM covers not only design, but also conceptual design and after-sales service of the company's products. Therefore, PLM is not only used for development and production, but also as a tool for engineering design department and production department to contact, so as to ensure smooth production and good cost-effectiveness
plm not only outlines the life line of products, but also provides a guarantee for the sustainable development ability of enterprises. For example, in the aviation industry, products are aimed at different customers and meet their different needs. The business philosophy of each company is different. Many customers need highly customized products. Therefore, manufacturers must have a very standardized process and standardized platform to reduce the variable part, that is, to reduce costs. This is a very smart way to meet the targeted needs of customers. PLM plays a very good role in connecting and connecting. Different information is connected through PLM according to the information and design generated by each department of the company
the trend of "intelligent manufacturing industry" under the globalization environment is exciting for enterprises. Due to the rise of enterprise outsourcing business and the continuous increase of single customer demand in recent years, manufacturers can achieve the purpose of reducing product cost, improving product quality, accelerating product launch time, and providing customers with high-quality products and services only by carrying out collaborative PLM
for multinational enterprises, the issue of international cooperation is particularly important. Wu Gang, head of SAIC it, said: "Because SAIC has made many mergers and acquisitions in the world, many companies are not Chinese enterprises, so a great challenge for us is to do international cooperation in engineering design. We have R & D centers in the UK and South Korea, so we need to collaborate between different work sites and design sites, which is a key work for us, so PLM tools can be used in collaboration It brings us great value, helps us better design this product, and responds the designed product to the market demand. "
Gareth Evans, head of global product development at HP, said, "PLM enables us to achieve great success in collaboration and quality assurance, because it can simulate the whole process. First of all, it can give us very high-quality simulation. If PLM is not used effectively, the final products may not be provided with quality assurance, and many products may be returned, which has brought great losses to our previous warranty, so we now need to have such a comprehensive process, It can ensure that the quality assurance can meet the requirements throughout the operation process. "
the collaborative design, testing and other processes of products in a simulated environment have brought the manufacturing industry into the era of "intelligent manufacturing"Bernard Charles believes that if a company wants to succeed, it must sell its products and control the cost structure. First of all, you must have a good product. One of the ways to obtain a good product is to launch the same product at a lower cost, which requires a very fast response speed. If you want to innovate, you can use PLM simulation tools; If you sell, you can also use the relevant functions of PLM. He believes that PLM gives enterprises the ability of "intelligent manufacturing" The application of PLM is a method that spans the whole enterprise, information sharing and business collaboration and integration, so as to reduce waste and inefficiency in all links of the product life cycle and promote product innovation. In recent years, PLM has developed very rapidly
its mission is to mobilize all the forces of the enterprise, and all departments participate in the whole process of the product life cycle. Geographically, it spans the whole enterprise and value chain, and the time covers the whole life cycle from the concept stage of the product to the end of its mission
it is believed that in the manufacturing era characterized by product innovation, PLM is not only a technical tool, but also an engine of knowledge, seeking innovation returns for enterprises in the continuous change and realizing the business value of innovation
what is PLM
PLM is an extended enterprise solution for manufacturing, so as to facilitate the sharing of product data among various departments, users and suppliers of the company. PLM can extract relevant information from enterprise resource planning (ERP), supply chain management (SCM) and customer relationship management (CRM) systems, and associate it with the product knowledge of enterprises, and then use it in enterprises, so that everyone from manufacturing to market, from procurement to support can work faster and more efficiently. In this way, it is allowed to work together on the whole network between companies to carry out conceptual design, product design, product production and product maintenance. The operation of the whole network is like that of a single organization. PLM allows extended enterprises to share the business process and product knowledge of products among companies, including all stages of the whole life cycle from the concept to the product withdrawal from the market
the difference between PLM and ERP
PLM and ERP are both process management ideas. What is the difference between them? PLM is a management idea that takes product design as the core to optimize business processes, rather than something with a relatively clear or stable technical structure like ERP. ERP is the management of tangible assets, while PLM is the management of intangible assets. Therefore, the proportion of manufacturing industry dominated by production is relatively large, while manufacturing industry dominated by product research and development is more suitable for PLM. The broader understanding of PLM is that PLM is a large system formed by integrating PDM with ERP, SCM, CRM and other systems, which focuses more on integration and integration. (end)
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