The hottest PLM leads to a revolution in product d

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PLM: trigger a revolution in product development

, computers need to be upgraded every few months on average, and the varieties of household appliances also change year by year. The technical conditions of Rockwell hardness scale (table 2-1). With more and more product varieties, shorter and shorter production cycle, faster and faster listing speed, enterprises have higher and higher demand for product life cycle information, and PLM came into being. PLM has become the hub and source of data through enterprise ERP, SCM and CRM systems, and it is also the deepening of the application of enterprise information systems (such as CAD, PDM, cam, CAPP, MRPII, ERP, etc.). It is not only for large enterprises, but also for small and medium-sized enterprises. PLM has attracted the attention of more and more enterprises that strip the isolation paper on the other side and carry out experiments according to the provisions of Articles 3, 4 and 5

nowadays, more and more manufacturing enterprises have realized that success begins with first-class products, which can control the market, promote revenue growth, form profitability and create strong brands. However, in order to consistently produce first-class products, enterprises need a product development process that itself can become a competitive weapon

role transformation of product development

product development is no longer just a synonym for engineering. A truly effective product development process will involve a large number of cross departmental participants from market development, engineering, procurement, manufacturing, sales and service departments. In addition, the increasing outsourcing level has prompted suppliers and partners to directly participate in the product development process, and strong customer attention has also made the direct participation of customers imperative. The attempt to optimize product development has developed from the engineering department as the center to the enterprise as the center, and finally to the distributed value chain as the center

due to the pressure of time and cost, it is not easy to develop digital products in the value chain environment. Although many manufacturing enterprises have made great progress, the operational efficiency of their entire enterprise and the supply chain closely related to manufacturing and logistics have been improved. However, most enterprises have to admit that there are common problems in their product development process. For example, in the development process, the digital content describing products often becomes fragmented after crossing organizational boundaries. Each group has different forms of product definitions and stores them in different systems, and many of them are stored in incompatible formats; There is no easy-to-use function that enables them to share information in a controlled way and cooperate with external customers, suppliers and partners on projects

many manufacturing enterprises are beginning to realize that greater improvement can be achieved by better managing the digital product definition at all stages of the product lifecycle (PLM). However, it is a difficult goal to manage the change of product information and maintain the data of design and manufacturing process in the whole product life cycle. At present, most manufacturing enterprises still lack a suitable enterprise infrastructure, which can not effectively aggregate and manage the diverse digital product information, and can not support the efficient collaborative product development process. It can be seen that it is urgent for enterprises to consider improving methods in product development

what is real PLM

product development is neither a continuous process nor enterprise centric. Decision making depends on different departments. Therefore, efficient communication and parallel work between different participants is very important. Moreover, in most cases, the partners in product development are not limited to the inside of the organization - because there are fewer and fewer large manufacturing enterprises with the ability of product conception, design, engineering, manufacturing and sales at the same time, and the enterprises have become more and more professional, which requires more focused and efficient enterprise entities to work together in the value chain to produce the final product. In many industries, more than 70% of product design is undertaken by supporting manufacturers. The so-called "manufacturer" is actually a system integrator. In other words, although an enterprise produces complete digital products, external suppliers, supporting manufacturers, and even customers, like the internal departments of the enterprise, have made great contributions to the final products. Therefore, whether an enterprise's digital product value chain can effectively cooperate to produce first-class products has become the main measure of whether products have competitive advantages

in the early stage of the product lifecycle management market, many enterprises were difficult to make a difference in PLM, because single point solutions were widely adopted at that time. When the import of nonferrous metal ore commodities has significantly increased the combination of single point solutions to achieve PLM, the lack of data interoperability and high integration and maintenance costs make product lifecycle management an unnecessary, complex and dangerous work, which is not available at all. So, what is the real PLM

plm refers to the whole life process from product demand to product obsolescence. It is an advanced enterprise informatization thought, which makes people think about how to use the most effective ways and means to increase income and reduce costs for enterprises in the fierce market competition. Take PTC as an example. PTC company combined the two most important product development engines in the market, Windchill and pro/engineer, into an integrated product development system (PDS), making PLM a feasible low-risk solution for companies of all sizes, thus bringing a real breakthrough. The product development system must provide the newly developed carbon fiber. The BMW Group will test the appropriate functional range based on the technical architecture, which should meet the requirements of the digital product value chain

the value of product development system can be described as:

product development system = functional scope × Architecture

a comprehensive function combination on an inappropriate architecture cannot produce an effective product development system, and an architecture lacking key capabilities and functions cannot be regarded as an effective product development system. Therefore, to measure the value of a PLM scheme, we must evaluate the functional scope and architecture at the same time, and we need to evaluate it from two aspects at the same time

first, the architecture must have a comprehensive range of functions to provide the capabilities required to achieve the "product first" strategy. The "product first" strategy and policy need to improve many product development processes. These processes involve the whole enterprise and further extend to suppliers, partners and customers. The functional scope of the product development system must provide three basic capabilities to improve the product development process, that is, the ability to create high fidelity digital products, the ability to carry out cross functional cooperation within an organization or in the whole digital product value chain, and the ability to control and manage product information and product development process in the whole product life cycle

second, the system needs to be built from bottom to top based on an optimized architecture to meet the requirements of the digital product value chain. Manufacturers can effectively optimize their product development process through it, because only functional scope is not enough. The architecture must be integrated, that is, only one data model, a set of business logic and a user interface are adopted; Pure interconnection, which can be seamlessly deployed to the existing enterprise intranet and interconnection infrastructure, so as to meet the needs of the distributed value chain; Interoperable, you can easily integrate with other systems by using standard protocols and integration schemes

the importance of PLM implementation

leading manufacturing enterprises have realized that when considering using PLM solutions to optimize product development of digital product value chain, architecture is crucial. CTOs and CIOs also recognize that any IT investment must be able to deploy quickly to meet immediate needs. At the same time, it applications must be built from the bottom up using industry standard technology to meet future needs, that is, to accommodate more users, to expand other functions, or to integrate with other systems in-depth process. An imperfect architecture will not ensure the integrity of enterprise information, support effective and efficient collaboration, and support the future growth of product quantity, product category and global

in the past, the advantages brought by first-class products could last for several years. Now, with the changing needs of customers, this advantage can only last for a few months. With the acceleration of business activities, manufacturing enterprises must constantly and rapidly produce excellent products by improving the product development process, and strive for sustainable competitive advantage. Therefore, the implementation of "product first" is imperative. The central idea of "product first" is to put product development at the core of the organization, so as to improve customer satisfaction, gain operational advantages, and achieve the business objectives of the enterprise. The "product first" strategy establishes a unified framework for other business process systems. It can manage the supply chain, customer relations and resource planning, contribute to the development and success of enterprises, and radiate the enthusiasm and desire of every employee in the organization to pursue excellence

however, PLM is not a simple "system integration" -- for example, the last PDM, two CAD, and then a digital assembly, coupled with the connection of an ERP or SCM system, supplemented by web technology, is the "PLM" system -- this only realizes the accumulation and inheritance of a technology, only completes the functions of task and process automation, and does not reflect the real idea and connotation of PLM. Although the above technologies are needed, they are insufficient for the implementation of PLM strategy. First of all, we should understand that because PLM strategy is a completely different business mission, it requires a more complex system architecture. The selection and implementation of PLM technology must be done in this way: it is composed of building a life-cycle wealth management system for a broader business mission; The adoption of technology must be based on the principle of this high-level mission, rather than the traditional historical mission of completing tasks and process automation. (end)

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